Marketing & Membership Committee

  •   Meets:  3rd Thursday of each month at 8:30AM at the Tammy's Place at 239 Hwy 158 in Littleton, NC 27850
  •   Email:  marketingmembership@lakegastonassoc.com
  •   Chair:  Tony Moran  -  (252) 586-6045

 

Committee Mission Statement / Function

Mission...

The mission of the Marketing & Membership Committee is to enhance the general public’s knowledge of the Lake Gaston Association by creating more visibility (both physical and in print). We want everyone to realize the value of joining the LGA and becoming part of the strong LGA voice that is bringing positive changes to the Lake Gaston Community.

 

Primary Function...

The Committee utilizes all available means to promote the LGA’s mission, accomplishments and membership benefits. These include but are not limited to advertising in local media publications, sponsorship and/or participation in lake-area events and functions, and development of programs to solicit new and retain current household and business members.

Goals...

  • Improve LGA visibility within the 5 county lake region. This will be done by attending as many community events as possible to hand out brochures, answer questions, and encourage new folks to join LGA (both households and businesses). The LGA will also help sponsor many of these events.
  • Improve LGA visibility by strategically placing small billboards proclaiming the LGA and its efforts to support all personnel (members or not). We will also make maximum use of print media (newspapers & regional magazines/publications).
  • Actively solicit businesses to join the LGA. Promote their visibility through the business card pages in our bi-monthly bulletin and our web site. Encourage household members who have businesses to upgrade to the business membership level.
  • Work with other committee’s and organizations for the betterment of the LGA.

Current Projects

Many of our members are aware of the many LGA activities during the active summer season. But did you know that this is the time of the year that we are involved with many of our important programs?

 

this is the time of the year that we are involved with many of our important programs? Through our partnerships with our local sheriff's departments our members are kept up to date on crime statistics and prevention measures.

 

We partner with local realtor members who keep us posted on lake area property sales and values.

 

How about our partnership with N.C. State University’s Crop Science Dept. which assists with Lake Gaston’s aquatic Fall Lake Survey, finding solutions for invasive aquatic plants, like Lyngbya and Hydrilla, as well as participates in our Lakeside Learning Days.

 

Finally, let’s not forget our partnership with Dominion Energy and the US Army Corps of Engineers who keep our members up to date on water level conditions especially during hurricane season.

 

I am sure we can think of other examples. Unfortunately, our efforts are not always known to non-members who may be unaware of the many benefits of being a LGA member and that is where you can help. Promote the LGA whenever you can and sponsor new members. Call Moira at (252) 586-6577 for details.

 

Want to learn more? Join us at our monthly committee meetings.

 

Business Members

We are proud to count many local businesses among our membership. We encourage all of our web site viewers to support these businesses by utilizing their services whenever possible. For a complete list of LGA Business Members - click here.

 

How Can You Help Us Grow?

By this time of the year most, if not all, of the Marketing & Membership Committee recruiting programs have been completed.

 

Beginning in September we depend on our membership to sponsor new members who can enjoy the benefits of LGA membership for the rest of 2018 and all of 2019. In addition, both will get a $5.00 reduction in their dues. It's easy. For more details call Moira Underwood at (252) 586-6577.

 

Have some ideas that can help us reach our membership goals? Come to one of our monthly committee meetings.

 

Monthly Marketing & Membership Committee meetings are held the third Thursday of the month at 8:30 a.m. at Tammy’s Place, 239 Hwy 158, Littleton, NC 27850. Please join us. We are a small group and would appreciate your input.

 

Contact them at MarketingMembership@LakeGastonAssoc.com.